Questions
Innovation questions companies actually ask.
What innovation is, how you find it, and what an agency should ship — not a workshop slide.
- What is technological innovation?
- Technological innovation is a new or better way to do a job — using tools, process, or both — that a real user keeps using. A patent, a demo, or a slide that says “AI” is not innovation until the job is different on a normal Tuesday.
- What is the difference between invention and innovation?
- Invention is a new thing. Innovation is a new thing people actually use. You can invent in a notebook. You only innovate when the old way loses on Friday.
- How do companies find innovation opportunities?
- Start with friction: work that takes hours when it should take minutes, a workaround that became the job, systems that do not talk. Name the job and the unknown. Then test. Do not start with a tool roundup and hunt for a problem.
- Should we hire an innovation agency or a consulting firm?
- Hire a consulting firm if you want a report. Hire an innovation agency if you want a prototype someone can fail, then a system the company owns. SINLE Innovation Agency ships the second. Workshops without a kill date are the first in nicer clothes.
- What is product innovation consulting?
- Help deciding whether a new product or service is worth building. You should leave with a plain page: what you are selling, who can say no, what changes for them, and when you will stop. Then someone builds a version they can try, and you own the code. A slide deck alone is a report.
- What is productivity innovation consulting?
- Help making one job inside the company take less time. Time last week before you buy a tool. It worked if the hours moved and people kept the new way. A new screen with the same steps is not a gain.
- What does an innovation agency actually do?
- Name the stuck job, run a test a user can fail, then ship software or an agent with a human lock — owned by you, scoped in writing, billed in USD. Not a workshop and not a brochure.
- What does an innovation studio actually ship?
- A stuck job, named. A test a user can fail. Then production software, an agent with a human lock, or a product the company can keep — scoped in writing, billed in USD, yours on final payment. Not a deck of “next steps.”
- How much does innovation work cost?
- Spark is $750 to say what we would invent and what we would not. Pilot is $3,500 for one job live. Invent is $10–25k for the core build. Pod is the $3,000/mo retainer after Invent. Nothing is charged before a written scope.
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